Yao Hong, Hassan Alli, and Nazlina Shaari. “INHERITANCE AND INNOVATION: THE CROSS-CULTURAL APPLICATION OF CHINESE TRADITIONAL AUSPICIOUS PATTERNS IN SUSTAINABLE TOURIST SOUVENIRS”. JOURNAL OF TOURISM, HOSPITALITY AND ENVIRONMENT MANAGEMENT (JTHEM) 9, no. 36 (June 25, 2024). Accessed November 15, 2026. https://www.gaexcellence.com/index.php/jthem/article/view/335.