Jasmine Zea Raziah Radha Rashid-Radha, Nurhazani Mohd Shariff, Azilah Kasim, Raslinda Mohd Ghazali, and Ahmad Edwin Mohamed. “EXPLORING HOW ZOO SERVICESCAPES IMPACT MEMORABLE TOURISM EXPERIENCE: A CRITICAL INCIDENT TECHNIQUE (CIT) APPROACH”. JOURNAL OF TOURISM, HOSPITALITY AND ENVIRONMENT MANAGEMENT (JTHEM) 6, no. 23 (September 24, 2024). Accessed November 15, 2026. https://www.gaexcellence.com/index.php/jthem/article/view/2381.