AZURA ABDUL RAHMAN; NAWAL ESA YAZID ESA; NURUL AFIQAH AHMAD. EMPLOYER BRANDING AND ITS INFLUENCE OF EMPLOYEE RETENTION: A LITERATURE REVIEW . INTERNATIONAL JOURNAL OF ENTREPRENEURSHIP AND MANAGEMENT PRACTICES (IJEMP), [S. l.], v. 6, n. 23, 2024. Disponível em: https://www.gaexcellence.com/index.php/ijemp/article/view/3930. Acesso em: 15 nov. 2026.